About They See Blue
The They See Blue® organization, founded in July 2018 in the San Francisco Bay Area, seeks to leverage a cultural connection to advance civic engagement among like-minded South Asians. In the 2018 midterm elections, we mobilized the South Asian community in California's Central Valley with a laser-focused strategy to flip U.S. House seats in the 10th, 21st, and 22nd congressional districts from red to blue.
With the help of various grassroots organizations, we attracted 200 volunteers, held successful fundraisers, and conducted targeted outreach to South Asian families through canvassing, phone banking, and sponsoring political ads on local radio stations. As a result, Democrats won CA-10 and CA-21.
Today, They See Blue® is a registered Section 527 organization. We now have nearly 20 chapters and more than 5,000 members across the country.
They See Blue chapters are independent, all-volunteer, self-governing grassroots organizations and are not part of the 527 organization.
With the momentum from our 2018 achievements, we replicated our playbook nationally in subsequent election cycles. Our goal is to support They See Blue® chapters in all states with large South Asian populations and to mobilize these voters in battleground states to ensure Democratic control of the White House, Senate, and House.
The mission of the They See Blue ® organization is to mobilize and engage Americans of South Asian* origin in the democratic process to help Democrats win federal, state, and local races.
Our Mission
TheySeeBlue.org
Developed by They See Blue® organization and not authorized by any candidate or candidate's committee.